PPC(Pay Per Click) Advertising|Display Advertising
ADVERTISING WITH GOOGLE
Ben's Digital Services is able to set up, manage and analyse your Google Ads campaign so that you maximise your marketing budget.
HOW DOES GOOGLE ADS WORK?
Google PPC (pay per click) is a marketing strategy in which you can bid on keywords in the search engines.So when ever a potential client conducts a search,your business shows up. For example lets Say you’re a Cater in Onitsha and someone types in “Cater in Onitsha” into Google.
With Google PPC ads, your listing appears at the top of the result as a sponsored ad and when the Ad is clicks on,
Your business is charged for the click and you now have a chance to convert your website visitor into a customer.
OTHER ADS TYPES INCLUDE
Google Display Ads:These are Ads that are displayed on other websites,Blogs, video streaming sites like YouTube and on most
Mobile Apps. These Ads are most effective for creating awareness of your brand and for Re-targeting Ads.
YouTube Ads :Video is a very effective way to reach your customers . With YouTube Ads you have the opportunity to reach millions of potential customers with engaging Content,On like TV Ads that reaches the broad audience, YouTube Ads can be targeted to reach potential and existing customers based on location, demographics and interest and the result can be tracked effectively
OUR GOOGLE ADS PROCESS
We will conduct keyword research related to your business and choose the best keywords for you
We will settup and run the Ads while tracking their performance over a given period and make any necessary optimisation.
Our ultimate goal is to get high conversions with little Ads spend.